Kia Ranked 1st Among All Industry Brands!


KIA Named Most Reliable Brand for Initial Quality!


Once again Kia surprises! Kia ranked higher than Porsche, Toyota, BMW, Lexus, Chevy, Ford, Infinity and All Other Brands in J.D Power's Initial Quality Study!


Luxury Brands led the IQS Study for the past 27 years, but that didn't keep Kia from shooting for the stars! The IQS Study measures the amount of reported problems in the first 90 days of ownership. Kia had fewer problems than any other brand on the market!


In addition to this amazing accomplishment 2 models in particular stand out. The Kia Soul and Kia Sportage both led their segment in Initial Quality. This is the second year that the manufacturers quickest growing vehicle, the Soul, has led its segment with nearly half the reported problems of the Toyota Prius V or the Ford C-Max!


The Sportage was also named the Highest Ranked Small SUV in Initial Quality! For comparison the Sportage has less than 2/3 of the amount of issues as the Subaru Crosstrek.


As Kia continues to grow as a brand and innovate in every segment its easy to see why they are quickly becoming the choice for reliability!


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